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A List Of The Best WordPress Plugins For Your Business Site
Some WordPress plugin popularity has been driven by personal or consumer-based installations. What about business? We’ve put together a list of our favorite WordPress plugins that we believe enable...
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Netflix’s Planned Adoption of Advertising-Based Video On Demand (AVOD) Points...
More than 200,000 subscribers have left Netflix over the first quarter of 2022. Its revenue is falling, and the company is shedding employees to compensate. All of this is happening at a time when...
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How to Optimize Your Blog’s Next Article for Maximum Impact In Search Engines...
One of the reasons that I wrote my corporate blogging book a decade ago was to help the audience leverage blogging for search engine marketing. Search is still unlike any other medium because the...
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Integrately: How To Integrate Salesforce Marketing Cloud With WordPress Using...
As Salesforce consultants, a problem that we continuously see in our space is the development and upkeep costs of integrating third-party sites and applications with Marketing Cloud. While Highbridge...
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StoreConnect: A Salesforce-Native eCommerce Solution for Small and...
While e-commerce has always been the future, it is now more important than ever. The world has changed into a place of uncertainty, caution, and social distance, emphasizing many advantages of...
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Bulk Email Address List Verification, Validation, and Cleansing Platforms and...
Email marketing is a blood sport. In the last 20 years, the only thing that’s changed with email is that good email senders continue to get punished more and more by email service providers. While...
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How To Search For And Buy A Domain Name
If you’re trying to find a domain name for personal branding, your business, your products, or your services, Namecheap offers a great search for finding one: Find a domain starting at $0.88 powered...
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What is Search Engine Optimization (SEO) In 2022?
One area of expertise that I’ve focused my marketing on over the last two decades is search engine optimization (SEO). In recent years, I’ve avoided classifying myself as an SEO consultant, though,...
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How to Check, Remove, and Prevent Malware from Your WordPress Site
This week was pretty busy. One of the non-profits that I know found themselves in quite a predicament – their WordPress site was infected with malware. The site was hacked and scripts were executed on...
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Push Monkey: Automate Push Browser Notifications For Your Web Or Ecommerce Site
Each month, we get a few thousand returning visitors through browser push notifications that we integrated with our site. If you’re a first-time visitor to our site, you’ll notice the request that’s...
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High Churn Rates Hamper Game Apps’ Growth — Here Is How to Beat the Odds
A tale as old as time: mobile games invest a lot in acquiring new users while their retention sees a drawdown. The latest game apps data study by Pushwoosh has shown an unfortunate trend for game...
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How To Write Your Company’s Story: Five Essential Elements
I love design, but I’m a terrible designer. I love development, but I’m quite the hack. And I write daily on Martech Zone and I’ve authored Corporate Blogging For Dummies, but I don’t classify myself...
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Website Features Checklist: The 68 Ultimate Must-Haves for Your Site
Wow. I love it when someone designs a checklist on an infographic that’s both simple and informative. UK Web Host Review designed this infographic to develop a list of features they believe should be...
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Web.com: How To Get Your Small Business or Online Store Up And Running Online...
Marketing consultants and agencies tend to work with businesses that have enough revenue where they see the opportunity to invest in platforms and services. Having started multiple companies in the...
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How Kelly-Moore Paints Made the Leap to SugarCRM to Fuel Innovation and...
The race to differentiate the customer experience has many organizations looking to re-platform their customer relationship management (CRM) systems. This was the case with Kelly-Moore Paints....
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GRIN: Manage Your Ecommerce Influencer Marketing In This End-To-End Creator...
The latest household brands aren’t created through old-school mass advertising—they’re built alongside content creators. Brands that utilize content creators as brand storytellers are now the names on...
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What Is An API? And Other Acronyms: REST, SOAP, XML, JSON, WSDL
When you utilize a browser, your browser makes requests from the client’s server and the server sends back files that your browser assembles and displays a web page with. But what if you just wanted...
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RewardsBunny: A Familiar-Yet-New Role For Cryptocurrency… Rewards
Winter has arrived for the crypto industry. One might even say that it’s Christmas in July due to the gifts crypto’s recent downturn has brought with it. For example, we have learned that 19,000...
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How Industry Collaboration Is Improving Cloud Migration For All
How much does your business spend on cloud infrastructure? Cloud end-user spending will top $500 billion this year, growing 20% from 2021, with infrastructure as a service (IaaS), desktop as a service...
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Customer.io: Automated Marketing Messages that Convert
You’ve got your customer acquisition funnel dialed in. Your retention strategy is all plotted out. And you’ve got a warehouse full of customer data. So why aren’t enough people converting, and where’s...
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