BuzzSumo: Research Content Engagement and Performance by Topic, Domain, And...
If you’re a long-time reader of Martech Zone, you know that I’m a huge advocate of building a high-quality content library of articles. The tired and old strategy of mass producing tons of average...
View ArticlePlaceit: Build Your Product Mockup With The Largest Photo and Video Library...
Not every marketing department can afford a photoshoot of users holding a mobile phone with their app or at a desk navigating their SaaS platform. The answer, of course, is to download a mockup and...
View ArticleClearbit’s Weekly Visitor Report: Know Who’s Visiting Your Website, Convert...
Having a detailed, qualitative understanding of your website traffic is essential to building effective, data-driven B2B marketing campaigns. Knowing who your visitors are, where they are on the...
View Article50+ Online SEO Tools for Audits, Backlink Monitoring, Keyword Research, and...
We’re always on the lookout for great tools and with a $5 billion industry, SEO is one market that has a ton of tools to help you. Whether you’re researching your competitors’ backlinks, trying to...
View ArticleThree Ways Marketing Agencies Are Innovating and Growing Value With Their...
Digital marketing is one of the fastest evolving industries out there. Driven by economical instability and fast-emerging technology, digital marketing is changing every year. Is your marketing agency...
View ArticleHow To Hyperlink Phone Number To Call Or Text In A HTML Anchor Tag
At work, we often sit down to a laptop or a desktop to view our corporate websites on a large screen… but if you take a look at the mobile visits to your website, you may be startled that the majority...
View ArticleGoogle Analytics: Why You Should Review And How To Modify Your Acquisition...
We’re assisting a Shopify Plus client where you can buy leisurewear online. Our engagement is to assist them in the migration of their domain and optimization of their site to drive more growth...
View ArticleHow To Automate Emailing Your WordPress Posts With Jetpack Subscribe To Site
If you were an email subscriber for my publication, you may have noticed that we discontinued the newsletter. My partner on that is UpRipple and Adam is actually doing a ton of refactoring of the...
View ArticleRoyalty-Free Stock Footage, Video Effect, Video Clip, and Animation Sites
B-roll, stock footage, news footage, music, background videos, transitions, charts, 3D charts, 3D videos, video infographic templates, sound effects, video effects, and even full video templates for...
View ArticlePLANOLY: Meeting The Planning Needs of Social Video Managers
Many organizations are shifting gears to take a video-first approach to social content. Why? Video generates 1200% more shares than image-based and text-based content. WordStream – 75 Staggering Video...
View ArticleShopify: How To Program Dynamic Theme Titles and Meta Descriptions for SEO...
If you’ve been reading my articles over the last few months, you’ll notice that I’ve been sharing a lot more about ecommerce, especially with regard to Shopify. My firm has been building out a highly...
View ArticleSQU IQ: Sync Inventory and Reporting Between Your POS and Ecommerce Platforms
Over the last few years, there’s no doubt that the need for an online store is critical to retailers being able to meet consumer demands, compete effectively, and grow their sales beyond their retail...
View Article6 Interactive Elements To Increase Email Marketing Engagement
Email and interactivity go hand in hand. Since over 3.9 billion people use emails, interactive email is a buzzword and a great tool to increase clients and sales. In this piece, we will find out how...
View Article13 Ways to Increase the ROI of Your Content Marketing
Maybe this should infographic could have been one giant recommendation… get readers to convert! Seriously, we’re a bit confounded on how many companies are writing mediocre content, not analyzing...
View Article3 Best Practices for Product Marketers at Enterprise B2B Companies
Business-to-business (B2B) technology enterprises face a difficult dilemma. On the one hand, rapidly shifting market conditions require these enterprises to demonstrate sales competencies and economic...
View Article40 Email Marketing Mistakes To Check And Avoid Before Clicking Send
There are a ton more mistakes you can do with your entire email marketing program… but this infographic focuses on the most common mistakes we make before clicking send. We’ve added a few of our own...
View ArticleHow Much Do Infographics Cost?
There’s not a week goes by that we don’t have an infographic at each phase of its production at Highbridge. Our strategic team is consistently looking for unique topics that can be utilized within the...
View ArticleAdCreative.ai: Utilize Artificial Intelligence to Design And Boost Your Ad...
The average advertiser has quite a few challenges when creating banners, display ads, and other ad creatives: Creation – creating a number of ad options can be time-consuming. Statistics – letting...
View ArticleAdd a Responsive Image Rotator Widget To Your Site On Any Platform
Many years ago, I was disappointed to find out there wasn’t a simple way to rotate images in WordPress so I developed an Image Rotator Widget Plugin for WordPress. Over the years, though, WordPress...
View ArticleIs Blogging Still Relevant? Or An Outdated Technology and Strategy?
I often review this site’s search performance and old articles that aren’t attracting traffic. One of my articles was about naming your blog. Let’s forget that I’ve been writing this publication that...
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