This afternoon, I took a few hours and built my first client site using Elementor. If you’re in the WordPress industry, you’ve probably already heard the buzz about Elementor, they’ve just hit 2 million installations! My friend Andrew, who operates NetGain Associates, told me about the plugin and I’ve already bought an unlimited license to implement it everywhere!
WordPress has been feeling the heat on its relatively barbaric editing capabilities. They recently updated to Gutenberg, a block-level editor that does provide some additional functionality… but it’s no where close to the paid alternatives on the market. In all honesty, I hope they just purchase one of these more advanced plugins.
For the last couple years, I’ve been utilizing Avada for all of my clients. The theme is elegantly constructed, utilizing a combination of both theme and plugin to maintain formatting capabilities. It’s both well-supported and has some fantastic elements that previously required development or purchases.
Elementor is different because it’s only a plugin and can seamlessly work with virtually any theme. On the site I built for this client today, I just used a base theme that the Elementor team recommended, the Elementor Hello Theme.
I was able to build a fully responsive site with sticky menus, footer regions, customized landing pages, and form integration… right out of the box. It did take a little bit of getting used to Elementor’s hierarchy, but once I understood the templating, section capability, and elements, I was able to drag and drop the entire site within a few minutes. It saved me days of time and I didn’t have to edit a single line of code nor CSS!
WordPress Popup Publishing Rules and Designs
It’s not often a plugin comes with such incredible capabilities, but with Elementor, you can set conditions, triggers, and advanced rules for how you want popups to publish… all in an easy interface:
The designer is quite phenomenal, and they even provide some off-the shelf examples for you to design!
In Addition to the Popup Functionality, Marketing Features Include
- Action Links – Easily connect with your audience via WhatsApp, Waze, Google Calendar & more apps
- Countdown Widget – Increase the sense of urgency by adding a countdown timer to your offer.
- Form Widget – Goodbye backend! Create all your forms live, right from the Elementor editor.
- Landing Pages –Creating and managing landing pages has never been this easy, all within your current WordPress website.
- Rating Star Widget – Add some social proof to your website by including a star rating and styling it to your liking.
- Testimonial Carousel Widget – Increase your business’ social proof by adding a rotating testimonial carousel of your most supportive customers.
Integrations Include
If you’ve ever programmed integrations in WordPress, you know how difficult it can be. Well, Elementor has pre-developed integrations with Mailchimp, ActiveCampaign, ConvertKit, Campaign Monitor, Hubspot, Zapier, donReach, Drip, GetResponse, Adobe TypeKit, reCAPTCHA, Facebook SDK, MailerLite, Slack and Discord!
Disclosure: I am proudly using my affiliate links in this article!
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