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Chief Swag Officer: Why Every Creator Should Brand Their Mic With a Custom...
In a media landscape dominated by short-form video, livestreaming, and visual-first platforms, your voice isn’t the only thing your audience hears—it’s something they see. And yet, many creators...
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What is Big Storage VPS and Why Should You Choose It?
Data storage and processing are key factors for the successful operation of any business. Virtual Private Server (VPS) is a widely adopted technology that combines the flexibility of cloud services...
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Adobe Marketo Engage: Power Your Account-Based Marketing (ABM) Strategy with...
For B2B marketers, reaching the right decision-makers can feel like searching for a needle in a haystack. Traditional lead generation tactics often produce high volumes of low-quality leads that...
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Mobile Marketing Strategies: 20 Tips For Engaging Customers Wherever They Are...
Mobile devices have evolved from convenience tools into essential instruments for research, communication, commerce, and content consumption. Today’s consumers routinely use their phones to compare...
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No Budget? No Problem. 10 High-Value Marketing Tactics for Challenging...
Marketers today are facing heightened pressure to do more with less. Unpredictable economic conditions, shifting consumer behaviors, and tightening budgets are pushing businesses, especially small to...
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Pitch Less. Ask More. Win More.
We’ve all heard about the elevator pitch—that concise, persuasive spiel meant to capture attention and inspire action in the short time it takes to ride a few floors. It’s a business cliché that...
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Alison: The Free Mobile Learning App for Digital Marketers
When Google quietly retired its beloved Primer app, millions of marketers lost a valuable mobile learning tool built for fast, snackable lessons on the go. But while that chapter closed, another has...
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Fedica: AI-Powered Social Media Growth You Can Measure
Building and scaling a meaningful social media presence can feel like shouting into the void—especially when you’re managing multiple platforms, trying to understand shifting algorithms, and...
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WPForms: Build Smart, Integrated, and Powerful WordPress Forms in Minutes
Creating and managing online forms on your WordPress site can quickly become frustrating, especially when you’re juggling multiple tools, plugins, or custom code to get it right. Whether you’re...
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How to Write a Best Practice Guide For Your Industry
Yes, this is a best practice guide… about writing a best practice guide. It’s delightfully meta, but for good reason. Best practices is one of those evergreen B2B buzzwords—always trending,...
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CMO MarTech Investments in 2025: AI, Automation, and Customer Experience
As we reach the midpoint of 2025, the marketing technology (MarTech) landscape continues to evolve at a breakneck pace. For businesses, marketers, and sales leaders, understanding where Chief...
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Brandwatch: Dominate Your Market with AI-Powered Consumer Intelligence
Brands don’t fail from a lack of data—they fail from failing to act on it. With the nonstop velocity of consumer expectations, trends, and threats, marketing and communications teams are being...
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Lumen5: Repurpose Content With the Power of Video and AI
Generative AI (GenAI) has transformed content creation, but not in the way most expected. It’s not about replacing human creativity. It’s about enhancing it. For marketing teams challenged by limited...
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People.ai: The Smartest Way to Power Scalable Go-To-Market Sales Execution
Even the best sales leaders can be held back by fragmented data, unpredictable pipelines, and sellers who are too busy to be effective. Forecasts often feel like educated guesses, and win rates suffer...
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Feedvisor: The AI Optimization Engine for Amazon and Walmart Sellers
As online marketplaces like Amazon and Walmart become increasingly saturated, brands and sellers face mounting challenges, including shrinking margins, fierce buy box competition, complex ad...
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Coursera: Master Facebook & Instagram with Meta’s Social Media Marketing...
Social media isn’t just a branding channel—it’s a performance engine. But in a crowded, algorithm-driven digital world, simply posting content isn’t enough. Brands require strategic expertise to cut...
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Engagement is a Two-Way Street: Using Conversational Customer Experiences to...
The relationship between brands and their audiences has long been a one-way street – brands, using catchy billboards, quirky TV commercials, or even the antiquated newspaper ads, talked at us, not to...
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El Toro: Hit the Bullseye with Targeted IP-Based, Cookieless Geographic...
Marketers today face an uphill battle in connecting with real people in a digital world clouded by data privacy shifts, signal loss, and the expected deprecation of cookie usage. Behavioral targeting...
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Align Your Brand and Your Team with Optimized LinkedIn Profiles That Sell
The B2B buying journey is often digital-first, so your BDR, SDR, and AM’s LinkedIn profiles serve as the front door to your brand. Every business relationship requires personal trust between the...
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Why “Made in America” Is More Than a Label—It’s a Strategic Marketing Advantage
Made in America is having a marketing moment in the U.S., and it’s not just about waving the flag. With shifting tariff policies under President Donald Trump reshaping global trade and supply chains,...
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