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Marketing Trends: The Rise of the Ambassador and Creator Era
2020 fundamentally changed the role social media plays in consumers’ lives. It became a lifeline to friends, family and colleagues, a forum for political activism and a hub for spontaneous and planned...
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Python: Script A Google Autosuggest Extract of Trends for Your Niche Search...
Everyone likes Google Trends, but it’s a bit tricky when it comes to Long Tail Keywords. We all like the official google trends service for getting insights on the search behavior. However, two...
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Top 3 Tech Strategies for Publishers in 2021
The past year has been difficult for publishers. Given the chaos of COVID-19, elections, and social turmoil, more people have consumed more news and entertainment over the last year than ever before....
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Calculator: Predict How Your Online Reviews Will Impact Sales
This calculator provides a predicted increase or decrease in sales based on the number of positive reviews, negative reviews, and resolved reviews that your company has online. If you’re reading this...
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CodePen: Built, Test, Share and Discover HTML, CSS, and JavaScript
One challenge with a content management system is testing and producing scripted tools. While that’s not a requirement for most publishers, as a technology publication, I do like sharing working...
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Google Analytics UTM Campaign URL Builder
Utilize this tool to build your Google Analytics Campaign URL. The form validates your URL, includes logic on whether it already has a querystring within it, and adds all of the appropriate UTM...
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What’s My IP Address? And How to Exclude it from Google Analytics
Sometimes that you need your IP address. A couple examples are whitelisting some security settings or filtering out traffic in Google Analytics. Keep in mind that an IP address that a web server sees...
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What Are Nofollow, Dofollow, UGC, Or Sponsored Links? Why Do Backlinks Matter...
Every day my inbox is inundated with spamming SEO companies who are begging to place links in my content. It’s an endless stream of requests and it really irritates me. Here’s how the email usually...
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Scratchpad Command: This Chrome Plugin Provides The Fastest Way to Access and...
Account executives in nearly all sales organizations are inundated with too many sales tools that are decentralized from their CRM. This forces salespeople into a time-consuming and exhausting...
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Top 10 App Store Optimization Tools To Improve Your App Ranking On Popular...
With over 2.87 millions applications available on Android Play Store and over 1.96 million applications available on iOS App Store, we wouldn’t be exaggerating if we said that the app market is...
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10 Brand Monitoring Tools That You Can Get Started With For Free
Marketing is such a vast area of knowledge that sometimes it can be overwhelming. It feels like you need to do a ridiculous amount of things at once: think through your marketing strategy, plan out...
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How to Optimize Your Title Tags (With Examples)
Did you know that your page can have multiple titles depending on where you want them displayed? It’s true… here are four different titles that you can have for a single page in your content...
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The Build Versus Buy Dilemma: 7 Considerations To Deciding What’s Best For...
The question whether to build or buy software is a long on-going debate between experts with various opinions on the internet. The option to build your own in-house software or buy market ready...
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JungleCon | Free Virtual Conference With Amazon Sales Experts | May 5-6, 2021
Embark on your journey to Amazon success with JungleCon, Jungle Scout‘s first-ever seller conference. JungleCon will feature exclusive presentations, tutorials, and insights from Amazon seller...
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Smarketing: Aligning Your B2B Sales & Marketing Teams
With information and technology at our fingertips, the buying journey has changed immensely. Buyers now do their research long before ever speaking to a sales representative, which means marketing...
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mParticle: Collect and Connect Customer Data Through Secure APIs and SDKs
A recent client that we worked with had a difficult architecture that patched together a dozen or so platforms and even more entry points. The result was a ton of duplication, data quality issues, and...
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How to Build a Data-Driven Culture to Increase Your Company’s Bottom Line
The last year had implications across industries, and you’re likely on the verge of a competitive shuffle. With CMOs and marketing departments recovering from a year of scaled-back spending, where you...
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Streak: Manage Your Sales Pipeline in Gmail With This Full-Featured CRM
Having established a great reputation and always working on my site, my speaking, my writing, my interviews, and my businesses… the number of responses and follow-ups I need to make often slips...
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Beyond The Screen: How Blockchain Will Impact Influencer Marketing
When Tim Berners-Lee invented the World Wide Web over three decades ago, he couldn’t have foreseen that the Internet would evolve to be the ubiquitous phenomenon it is today, fundamentally changing...
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A Guide To The Types and Tools To Start Creating Online Video Courses
If you want to make an online tutorial or video course and need a handy list of all the best tools and strategies, then you will love this ultimate guide. Over the past several months, I have...
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